Eps Class 12 Chapter 3 Objective
12th Entrepreneurship Chapter 3 Objective : Here you can find class 12th eps Objective questions for board exam 2022. Market Assessment objective questions is very important for board exam 2022. eps class 12 chapter 3 objective question answer.
Market Assessment
- ……………… is included in nature of marketing.
(a) Product Planning
(b) Classification of products
(c) Demand Forecasting
(d) None of these
Ans (a) Product Planning
- ………… is included in demand forecasting.
(a) Short-term Forecasting
(b) Consumer Forecasting
(c) Production Forecasting
(d) None of these
Ans (a) Short-term Forecasting
- Demand forcecasting is also termed as ……… .
(a) Marketing Demand
(b) Marketing
(c) Demand and Supply
(d) None of these
Ans (a) Marketing Demand
- Which of the following is not a method of demand forecasting ?
(a) Survey method
(b) Statistical method
(c) Leading indication method
(d) Production method
Ans (d) Production method
- Which of the following is a factor involved in demand forecasting ?
(a) Length of forecasting
(b) Levels of forecasting
(c) Classification of product
(d) All of the above
Ans (d) All of the above
- Demand forecasting is term as what out of the following ?
(a) Marketing
(b) Marketing Demand
(c) Demand and Supply
(d) All of the above
Ans (a) Marketing
- Short-term forecast involve a period of how many months ?
(a) 12 Months
(b) 24 Months
(c) 18 Months
(d) 36 Months
Ans (a) 12 Months
- What is included in nature of marketing ?
(a) Product planning
(b) Classification of product
(c) Consumer
(d) Customer
Ans (a) Product planning
- What is included in demand forecasting ?
(a) Customer
(b) Product planning
(c) Short-term forecasting
(d) Consumer forecasting
Ans (c) Short-term forecasting
- Which of the following factors affects market assessment ?
(a) Micro Environment
(b) Production Cost
(c) Demand
(d) None of these
Ans (a) Micro Environment
- “A company’s marketing environment consists of the factors and forces outside marketing that affect mar- keting management’s ability to develop and maintain successful transactions with its target customers.” Who said this ?
(a) Cravens
(b) Kotler and Armstrong
(c) Marshall
(d) Thomas
Ans (b) Kotler and Armstrong
- Following things are necessary for market assessment :
(a) Supply
(b) Demand
(c) Nature of competition
(d) All of the above
Ans (d) All of the above
- Which element does not affect market assessment ?
(a) Demand
(b) Micro environment
(c) Market intermediaries
(d) Competitor
Ans (a) Demand
- Market Demand is known as:
(a) Demand Forecasting
(b) Real Demand
(c) Supply
(d) None of the above
Ans (a) Demand Forecasting